SEO

kaleidico-26MJGnCM0Wc-unsplash (1)

Developing an owned media strategy for startups

The idea of Digital Marketing has taken the industry by storm over the past few years. Today, almost every organization uses this digital marketing tools to their benefit. Digital Marketing has a universal appeal, from big companies to small startups. There is, however, a catch. Not all Digital Marketing instruments and techniques work equally. Their …

Developing an owned media strategy for startups Read More »

tim-gouw-1K9T5YiZ2WU-unsplash

Ghost vs Medium: Which publishing platform might suit your blog better?

Thinking of setting up a business blog for your brand? Blogs can be important tools for startups and small business founders who want a central hub for digital marketing, branding and SEO. So, which platform might best suit your blog? You might have heard of Ghost and Medium. Ghost is a completely open-source, flexible platform …

Ghost vs Medium: Which publishing platform might suit your blog better? Read More »